Category: elearning for public relations and communications

  • Public Relations and Communications Crisis Practice Elevates Response With a Fairness and Consistency Training Program

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    An agency in the public relations and communications industry implemented a Fairness and Consistency learning-and-development program to standardize roles, rules of engagement, and scenario-based drills across its crisis and issues practice. Paired with xAPI instrumentation and the Cluelabs Learning Record Store, the approach enabled data-driven after-action reviews, evaluator calibration, and verified handoffs across time zones.…

  • PR and Communications for Startups and Scaleups: How 24/7 Learning Assistants Turn Product Facts Into Credible Stories

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    This case study shows how a PR and communications operation serving startups and scaleups deployed 24/7 Learning Assistants, supported by the Cluelabs xAPI Learning Record Store, to fix fragmented messaging, slow onboarding, and hype‑heavy drafts. The always‑on learning layer delivered guided practice, scenario‑based pitch coaching, and consistent rubrics, while the LRS captured adoption, skill gains,…

  • Nonprofit and Public Interest Communications: Performance Support Chatbots Drive Calm, Transparent Rapid Response

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    This case study examines how a nonprofit team in the public relations and communications industry implemented Performance Support Chatbots to deliver just-in-time checklists, message templates, tone prompts, and in-flow approvals inside Slack, Teams, and their CMS. Paired with the Cluelabs xAPI Learning Record Store (LRS) for real-time visibility and audit-ready after-action data, the approach improved…