Tag: public relations and communications
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In-House Brand Team in PR and Communications Uses Advanced Learning Analytics to Keep Brand Voice Coherent Across Regions and Agencies
An in-house brand team in the public relations and communications industry implemented Advanced Learning Analytics to fix fragmented training and inconsistent messaging, ultimately keeping the brand voice coherent across regions and partner agencies. By mapping brand-voice competencies, aligning content to standards, and embedding the Cluelabs AI Chatbot eLearning Widget as an on-demand Brand Voice Coach,… Read full article
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Public Relations and Communications Crisis Practice Elevates Response With a Fairness and Consistency Training Program
An agency in the public relations and communications industry implemented a Fairness and Consistency learning-and-development program to standardize roles, rules of engagement, and scenario-based drills across its crisis and issues practice. Paired with xAPI instrumentation and the Cluelabs Learning Record Store, the approach enabled data-driven after-action reviews, evaluator calibration, and verified handoffs across time zones.… Read full article
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PR and Communications for Startups and Scaleups: How 24/7 Learning Assistants Turn Product Facts Into Credible Stories
This case study shows how a PR and communications operation serving startups and scaleups deployed 24/7 Learning Assistants, supported by the Cluelabs xAPI Learning Record Store, to fix fragmented messaging, slow onboarding, and hype‑heavy drafts. The always‑on learning layer delivered guided practice, scenario‑based pitch coaching, and consistent rubrics, while the LRS captured adoption, skill gains,… Read full article
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Nonprofit and Public Interest Communications: Performance Support Chatbots Drive Calm, Transparent Rapid Response
This case study examines how a nonprofit team in the public relations and communications industry implemented Performance Support Chatbots to deliver just-in-time checklists, message templates, tone prompts, and in-flow approvals inside Slack, Teams, and their CMS. Paired with the Cluelabs xAPI Learning Record Store (LRS) for real-time visibility and audit-ready after-action data, the approach improved… Read full article
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